Web Design, PPC and SEO Leicester
Website Design, Software Development, Advertising & Marketing in Leicester
As website design, software development, online advertising and digital marketing specialists we are proud to have been serving businesses large and small around the World since 2006, while retaining a particular affinity with and understanding of the requirements of businesses operating in and around Leicester.
If you are undertaking a website development or re-development project, you need a combination of creativity, real-world business experience and commercial, technical expertise - The most aesthetically pleasing website in the world is useless if it doesn't function correctly and deliver a return on your investment and even the most advanced site is unlikely to gain much user engagement if its design is under-par - At Primo Interactive we pride ourselves on providing a genuinely holistic service from customer acquisition, through conversion and optimisation to continued business growth.
Not all Website Designers in Leicester are the same
Unlike with some other providers, all websites produced by Primo Interactive feature fully compliant code, optimised according to the latest search engine guidelines to boost your website's search engine ranking positions, maximise the visibility of your site and attract the highest possible number of targeted customers.
We seek to establish long-term business relationships with our clients, not just to sell you a cheap website and then disappear when things start to go wrong - We will not take a website development commission unless we are absolutely confident that we can meet, or exceed your requirements on an ongoing, long term basis.
If you are a business owner in Leicester looking for top-notch web design, development, and marketing services, you should consider contacting us. We are a team of professionals with years of experience in the industry, and we have a proven track record of delivering high-quality services to our clients. We are able to offer competitive rates and flexible packages to meet your business's specific needs. Additionally, our team is always up-to-date with the latest technologies and techniques, ensuring that your website is modern, functional, and effective. We understand the importance of a strong online presence for businesses in today's digital age, and we are dedicated to helping you succeed. By choosing us for your web design, development, SEO and PPC needs, you can trust that you are in capable hands.
Having trouble getting a Web Design Quote in Leicester?
We know from past experience that obtaining web design quotations can be a frustrating, time-consuming experience. At Primo Interactive we make the process stress free by providing no-obligation consultations, proposals and quotations prior to any commitment - Contact Us to find out more.
Our Development Process
Our development methodologies are based around the digital marketing lifecycle:
- Customer Acquisition
- Prospect Conversion
- Process Optimisation
- Business Growth
SEO Leicester
Search Engine Optimisation (SEO) is the process of improving the visibility of a website in organic search engine results. As a business, SEO can be an effective way to increase the visibility and reach of your website, and as a result to drive targeted traffic to your site. It is important to approach SEO strategically and to invest time and resources in building a strong foundation for success. As experienced SEO professionals, we have been helping businesses in and around Leicester with their search engine optimisation since 2006. Contact Us today to trust your SEO project to the local experts.
We have solutions to suit businesses of all sizes, from owner-run micro-enterprises, through SMEs to multi-nationals and will always provide you with clear, jargon-free information, enabling you to make informed decisions throughout.
“There are plenty of businesses in Leicester with badly designed websites. Don't let yours be one of them. Stand out from the crowd with a professional web presence from Primo Interactive.”Andrew Roberts, Managing Director
Why choose Primo Interactive?
We help businesses of all sizes to promote and sell their products and services online. We do this by attracting large numbers of targeted visitors and optimising their conversion from visitor to customer.
All our development projects follow proven methodologies, which provide clarity and security throughout the creative process. At all stages you will have access to a dedicated, secure client extranet, providing real-time progress monitoring, prototyping and usability testing.
Standards Compliance
In order to compete in today's online marketplace, your website needs to be easy and intuitive for the customer to use, while providing powerful functions and features.
In order to achieve this balance, we develop websites using fully compliant code and using a variety of technologies to ensure that your website will be available to the widest possible audience as well as being easy for search engines to navigate and index.
Contact us today to arrange a free, no-obligation consultation, following which you will be provided with a full, no-obligation project proposal and quotation.
More About Leicester
Introduction
The city of Leicester is located in the East Midlands region of England and is the second-largest in the region with an estimated population of 330,000. Situated outside of London on the banks of the river Soar, Leicester's economy has been shaped by its historic links to the wool and hosiery trade, and its manufacturing prowess. Over the years, Leicester has enjoyed strong links to the world of business, technology, design, commerce, entrepreneurship and investment due to its thriving urban regeneration, fuelled by a series of ambitious initiatives and investments.
The traditional manufacturing sector has been in decline for some time as the economic effects of globalisation, automation and the more recent COVID-19 pandemic take their toll. However, this has been countered by strong regional investment and a drive to invest in the future tech and digital economy, which is welcome news to Leicester.
Leicester's Business Environment
As one of the economic centres in the UK, Leicester has attracted a number of top employers to its city centre, including the British multinational companies like Next clothing retailer, TIAA Financial Consultancy and Tata Steel Limited. It is also home to numerous SMEs, the UK's Creative Industries, which have seen continuous growth in recent years, and a growing number of business start-ups thanks to the city's Enterprise Zone, which offers a range of tax credits and other incentives for new businesses.
The refurbishment of many of Leicester's Edwardian and Victorian landmarks, together with the continued regeneration of the city centre for business, cultural and leisure uses has had a significant impact on morale and inward investment since the Millennium. The city of Leicester has also recently completed the successful LibriVox shopping centre project in its city centre, which has further enhanced the city's business attraction and influenced the growth of its digital technology sector.
The city has also been the recipient of government funding through the Regional Development Fund (RDF) and European Union Cohesion policy, as well as other initiatives such as the Growing Places Fund, which have helped to set up a business network of stakeholders, united in their aims to make Leicester a better place for businesses to operate and prosper.
Leicester's Tech and Digital Landscape
Leicester is home to a growing number of dynamic digital technology companies, many of which are making a name for themselves in the UK digital/technology industry. The city is a major player in the tech industry, with sectors such as Web Development, AI, Robotics, FinTech, Media and e-commerce offering new business opportunities with local connections to universities, including the University of Leicester and De Montfort University.
The city boasts the world's first 5G Smart City and an Innovation Centre, which was created in partnership between the Midlands 5G Association, the Department for Culture Media and Sport and local businesses to provide an environment for testing and developing emerging 5G technologies. These initiatives provide an invaluable platform for Leicester's tech and digital entrepreneurs to develop and impel innovative products and services that are both forward-thinking and commercially viable.
In addition to the growth of Leicester's digital sector, the city is increasingly becoming a popular destination for start-up businesses, particularly for those focused on the digital economy. The city is home to a thriving business community, with events and support networks such as Digital Exchange Leicester and Leicester StartUp Support Group helping to equip entrepreneurs with the knowledge and resources necessary to succeed in their respective fields.
The city's Business Start-Up Programme has also benefitted many tech and digital entrepreneurs, by offering funding and other forms of support to those looking to launch a business in Leicester. In addition, Leicester City Council has also released a range of initiatives to help those in the creative sector kickstart their business, through funding, training and support networks.
Leicester's Design Ecosystem
Leicester is no stranger to the world of design. Its rich architectural heritage offers a wealth of inspiration to the city's budding fashion designers, industrial designers and graphic designers. Leicester's Design Hub provides resources and guidance to local businesses, while the Leicester Institute of Creative Technologies (LICHT) promotes creative collaborations and technologies, such as Virtual Reality (VR) and Augmented Reality (AR).
The city boasts a number of independent and multi-disciplinary design studios, creating innovative products and services for a variety of industry sectors. Notable companies include the Ten-Eleven Creative, Otis Designs and the UK Design Centre, which have all made their names in the local market, with strong connections to the worlds of fashion, graphics and product design.
Leicester's Entrepreneurial Ecosystem
Leicester's entrepreneurial talent pool has a strong traction, with a vibrant start-up scene and investments in the local tech and digital sector. This is down to the success of local and national entrepreneurs who are driving the city's economic growth, such as Mohammed Usman's U-City and Billal Choubdi's Little Riot.
The Big Fusion accelerator was recently launched by local entrepreneur Kaivon Mousaui, with the support of CCIG. It provides access to expert mentoring and advice to technology-based start-ups who can benefit from the city's extensive business support networks. In addition, Startup-in-Residence Leicester (SiR Leicester) provides free, tailored advice and support to future entrepreneurs looking to launch their business in the city.
Leicester's Investment Landscape
Leicester's investment landscape is becoming increasingly diverse and sophisticated. Notable investments include the growth in the city's property market, which has seen significant growth over the past decade, despite a currently sluggish national market. Other investments include the regeneration of Leicester's historic centre, which, through a mix of private and public investment, has been transformed into a thriving business centre for retail, leisure and culture.
The city has also seen an influx of investments from angel investors looking to fund early-stage businesses, with venture capital also beginning to flow in from UK and international sources. These investments have majorly helped to spur local start-up businesses, particularly in the tech and digital sphere, by opening up access to vital knowledge and resources which are so key to success in today's business environment.
Conclusion
Leicester is a great place to start and grow a business. It boasts a vibrant entrepreneurial ecosystem and a diverse range of business sectors. The city is also committed to investing in the future with a range of incentives and programmes in place to assist businesses in the tech and digital arena. This makes Leicester an attractive proposition for those looking to invest in the future and benefit from the region's renowned entrepreneurial spirit.
More Towns & Cities in Leicestershire
Primo Interactive proudly serve businesses located in and around: Ashby-de-la-Zouch, Coalville, Hinckley, Leicester, Loughborough, Lutterworth, Market Harborough, Melton Mowbray, Oakham, Shepshed, Skeffington, Syston, Whetstone and Wigston in Leicestershire.
